Cupertino, USA, July 31: Apple has officially shipped three billion iPhones since launching the original device in 2007. The milestone was revealed during the company’s Q3 2025 earnings call, where CEO Tim Cook also announced a robust $94.04 billion in total revenue for the quarter, a 10% year-over-year increase.
iPhone: Still the Star
The iPhone lineup remains Apple’s strongest performer, generating $44.58 billion — nearly 50% of the company’s total revenue this quarter. Cook credited the performance to the success of both Pro models powered by the A18 Pro chip and the more accessible iPhone 16e, which features longer battery life and a new 2-in-1 camera system.
“Users are finding so many reasons to love the best iPhone lineup we’ve ever created,” Cook said during the investor call.
Apple hit the 1 billion iPhone units mark in 2016, almost a decade after the first iPhone was unveiled by Steve Jobs. Analysts estimate that Apple reached 2 billion units by 2021, and with the latest milestone, it appears the company took less than four years to ship its next billion – a sign of accelerating global adoption.
Q3 Earnings Snapshot
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Total revenue: $94.04 billion
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Profit: $23.42 billion
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Earnings per share (EPS): $1.57
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Mac revenue: $8.05 billion
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iPad revenue: $6.58 billion
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Wearables, Home & Accessories: $7.4 billion
Apple’s performance continues to be closely watched as it navigates global market pressures and regulatory challenges. But the sheer pace at which it moved from two to three billion iPhones shows just how strong its ecosystem remains nearly two decades after the iPhone first disrupted the tech world.